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It seems insane to me that in 2025 there are still beauty brands who test on animals. How about you?
Shopping for cruelty-free beauty and skincare products should not be difficult, but, often it is.
Take Sephora, for example. You may be familiar with the little green stickers/icons that say “Clean at Sephora,” and assumed that all of those products are safe to buy.
Unfortunately that sticker does not mean the brand is cruelty-free. Sure, some products on the “Clean at Sephora” list are cruelty-free, but many are not. And there is NO obvious distinction between them posted by Sephora.
So, I’ve done the research, and created a list for you, separating the cruelty-free brands from the cruel brands, to help you make informed purchases.
Today’s Resources
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