Hi {{first name | friend}},
Wish you could produce more content, but lack the time? Think your business is stuck because you can’t afford to hire a team? Feeling overwhelmed because YOU are doing the job of 6 people?
There's a version of your business where the weekly performance report just appears in your Slack channel every Monday before you've had your coffee. Where meeting notes turn into tasks and CRM updates automatically. Where someone follows up on that proposal, pulls the numbers, posts the recap, and flags anything that moved more than 10% week over week.
That version of your business doesn't require a new hire.
Stay with me…
THE TAX YOU'RE PAYING WITHOUT REALIZING IT
Do this experiment. At the end of your next workday, write down everything you actually did.
Not the big stuff. The actual tasks.
Compiled a report from three different tools. Chased a follow-up you'd been meaning to send since Thursday. Looked for a file that was somewhere between Google Drive and Notion. Wrote a one-page summary of a meeting. Answered the same internal question for the third time this month.
Most business owners find that a third to half of their day is operational work that needs to happen, keeps the business running, but does not require them specifically. It just requires someone to do it. And because there's no one else, it becomes yours.
The answer used to be: hire someone.
That answer is expensive, slow, and honestly overkill for work that could just run on autopilot.
THE REAL PROBLEM: YOU'RE THE INTEGRATION LAYER BETWEEN ALL YOUR OWN SOFTWARE
You have Slack. A CRM. Analytics. Stripe or Shopify. A project management tool. A scheduling tool. At least one spreadsheet pulling more weight than it was ever designed to.
Every one of these tools has information the others need. None of them share it without help. So that job falls to you.
Pull the numbers from one place, paste them somewhere else. Take meeting output, manually create tasks. Cross-reference the CRM with the email tool to figure out where a lead actually stands.
You are the human bridge between your entire software stack, and it is eating your week in twenty-minute chunks that never feel significant enough to fix but somehow add up to most of your Tuesday.
THERE'S A BETTER ANSWER THAN HIRING
Today’s sponsor solves all of this.
Viktor is an AI employee that lives inside Slack and Microsoft Teams. You give it a task the way you'd message a colleague. It does the work and hands you the finished result, not a list of suggestions, not a wall of instructions, the actual output.
Tell Viktor to pull your weekly numbers from Stripe, Google Analytics, and HubSpot and post the recap to your team channel. Done, and scheduled to repeat every Monday at 8am if you want. Tell it to take yesterday's meeting notes and create the tasks, send the follow-ups, and update the CRM. Done. Tell it to audit your ad spend. It hands you the PDF.
It connects to over 3,200 tools, so instead of you being the bridge between your software, Viktor is. It runs on a schedule. It learns your formats and preferences so you stop re-explaining yourself. And it asks for your approval before anything it can't undo, so you stay in control without staying in the weeds.
Check it out for yourself:
Your creative brief is due Friday. Viktor wrote it Tuesday.
Tell him the campaign. Viktor pulls last quarter's performance from Meta and TikTok, scrapes competitor ads, drafts the brief, posts it for review. You edit, he ships the creative requests to your designer. Inside Slack.
— Krista, The Content Boss
